JOHN PHILIP FALTER (1910-1982)
John Philip Falter was born in 1910 in Plattsmouth, Nebraska. While in high school, he created a comic strip, Down Thru the Ages, that was published in the Falls City Journal. Based on these cartoons, Pulitzer Prize-winning cartoonist, J. N. “Ding” Darling encouraged Falter to pursue illustration. After studying in the Kansas City Art Institute and a short stint at the Arts Students League of New York City, Falter opened a studio in the illustrator’s colony of New Rochelle, where Remington and Rockwell had also lived.
Falter moved into illustrating advertisements and during WWII, worked in the Navy as a lieutenant and artist. He produced over 300 recruiting posters. During this time, he also illustrated his first cover, a portrait of Benjamin Franklin, for The Saturday Evening Post in 1943. This would be the start of a 25 year relationship in which he would illustrate more then 120 covers. His cover style would differ from Rockwell’s in their panoramic vision and Rockwell would even for a time adopt this style.
Other publications for which he illustrated include Esquire, Good Housekepping, Cosmopoitan, McCall’s, and Life Magazine.